Engage

Bookings and stays

Oracle OPERA + Purple Engage

Connect hotel operations with guest marketing.

What connects with Engage

Connect your Oracle OPERA hotel data to Engage.

Explore customer data in Engage

Put the connection to work

Two ways to use Oracle OPERA with your Engage marketing.

Bring hotel context together

Use your OPERA connection as part of your Engage guest-data workflow.

Coordinate follow-up campaigns

Prepare guest marketing around the hotel data and venues you connect.

From connection to campaign

Start with one useful workflow. Check the data, then decide how much control to give your agent.

  1. Connect your account

    Use an account with permission to connect Oracle OPERA. Choose the venues or data sources you want to use.

  2. Check the data and permissions

    Review a sample record and confirm the relevant marketing permissions before adding people to campaigns.

  3. Set your goal

    Let your agent prepare the work. Approve each action, or enable autopilot within the limits you set.

Questions

What connects between Oracle OPERA and Engage?

Connect your Oracle OPERA hotel data to Engage.

Do I need Purple WiFi?

No. Engage works with customer data from your existing tools. WiFi is an optional source of guest and visit data.

Who controls the campaigns?

You choose. Approve each action and campaign, or let your Engage agent run agreed workflows on autopilot within your limits. External assistants connected through MCP have read and draft access.

Make your connected data work harder

Bring your tools into one marketing platform. Set the goal and choose your level of control.