Comparison

Purple Engage vs Bloom Intelligence

Bloom Intelligence and Purple Engage compared on guest data, tills, WiFi capture, messaging, reviews, ads, measurement and pricing. Every statement about Bloom Intelligence comes from its own website and links to its source.

Last checked 15 October 2026

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Bloom Intelligence or Purple Engage: which fits your venue?

Choose Bloom Intelligence if you run restaurants on Toast or Revel and want AI-written campaigns, AI review replies, a restaurant website and Google and Meta ads from one system, priced per location. 1 2 3

Choose Purple Engage if you run hotels as well as restaurants, want WhatsApp campaigns, or want each campaign measured against a held-back group with a free plan and prices on credits rather than per location.

How do Bloom Intelligence and Purple Engage compare, feature by feature?

Checked on bloomintelligence.com on 15 October 2026. The Bloom Intelligence column says only what its own pages state, each with a numbered source. Where its site does not mention something, the cell says “Not listed on their site”, which is not the same as “No”.

Scroll across to compare all columns.

Bloom Intelligence and Purple Engage, feature by feature, checked 15 October 2026
Feature	Bloom Intelligence	Purple Engage
Guest WiFi capture	Guest WiFi capture through Cisco Meraki, Ubiquiti UniFi and Datto. 2	Every guest WiFi sign-in becomes a contact with a visit history, from Purple WiFi, Cisco Spaces, Cisco Meraki or Juniper Mist.Also runs without Purple WiFi: venues can be created in Engage.
Till integrations	Toast and Revel, with custom integrations for other systems. 2	Sales from Square, Lightspeed X-Series, Epos Now, Loyverse and Oracle Simphony.Toast and Lightspeed K-Series check offer codes at the till.
Offers redeemed at the till	Not listed on their site	Codes pushed into Lightspeed X-Series and Shopify, checked live at Toast and Lightspeed K-Series, and read back from Square, Epos Now, Loyverse and Oracle Simphony sales. A pilot the Purple team sets up with you.
Table bookings	Reservation data from OpenTable and Tock. 2	No native bookings.Booking data from ResDiary, and a completed booking can start a journey.
Hotel PMS	Not listed on their site	Mews and apaleo: stays land on the guest record, and a hotel checkout can start a journey.
Email marketing	Email automation on the Marketer and Enterprise + plans, with unlimited email sends. 3	A drag-and-drop builder on a brand kit, a send preview with exclusions by reason, A/B tests and journeys.
SMS	SMS through Twilio, triggered by guest behaviour such as a birthday or a missed visit. 2	Through your own Twilio account, at Twilio's price with no Purple markup, and one credit a segment.
WhatsApp	Not listed on their site	Template campaigns through your own Twilio account, at one credit a message. No marketing templates to US numbers, which Meta has paused.
Automated journeys	Workflows that start on a guest's 1st to 4th visit, or as they enter or leave an audience. 1	Started by a WiFi visit, a purchase, a completed booking, a hotel checkout, a birthday and more, with split paths and held-back groups.
Loyalty	Not listed on their site	No points or stamps loyalty.Rewards are single-use vouchers with caps, a cooldown and a budget.
Review management	AI replies to reviews across Google, Yelp, Facebook and Tripadvisor, published automatically or through approval. 1 2	A “leave a review” button on surveys, shown to every respondent.Review requests to every guest after a recorded visit, by email or text, with no score gating and nothing offered in return.
Guest surveys	Multi-step surveys within workflows. 1	16 question types, with answers written to the guest profile and NPS tags.
Predictions	Guests flagged as drifting from their visit pattern. 1	On for every account, and always labelled “predicted”.
Results against a held-back group	Return visits counted at the POS and matched to the campaign. A held-back group is not listed on their site. 1 2	The extra share of guests who came back, booked or bought against a held-back group, with a 95% range and takings for each group. “Not measured yet” when fewer than 50 are held back.
Paid ad audiences	The Agentic Ad Manager runs Google and Meta ads and counts revenue matched to real orders. 1	Facebook and Instagram audiences of guests whose consent allows ads, with a person approving each campaign and its fee. A pilot the Purple team sets up with you.
AI assistant	AI agents that write and send campaigns, answer reviews and flag problems, with an agentic operating system rolling out in beta. 1	An AI team that raises ideas every night and stages work for a person to approve. By default, nothing is sent until a person approves it.
MCP server	Not listed on their site	A remote MCP server: a scoped key can read, draft and ask for approval. No scope can send.
Zapier and automation apps	Zapier. 2	Apps for Zapier, Make, Pipedream and Microsoft Power Automate, all in beta; Zapier access is by invitation.
Public API	Not listed on their site	A public REST API with 31 paths and 14 scopes, and signed webhooks.

How are Bloom Intelligence and Purple Engage priced?

Bloom Intelligence

Bloom Intelligence publishes per-location prices in US dollars: $105, $160 or $220 a location a month billed annually, or $115, $175 or $235 billed monthly. Both are on a contract. 3

Multi-location groups are quoted, from $70 a location a month. Every plan can be cancelled in the first 90 days. 3

Bloom Intelligence plans, per location per month, in US dollars 3
Plan	Billed annually	Billed monthly
Customer Data Platform	$105	$115
Marketer	$160	$175
Enterprise +	$220	$235

As shown on bloomintelligence.com on 15 October 2026. Prices change, so check their site before you decide.

Purple Engage

Purple Engage publishes its prices. You pay for credits, the monthly usage unit, and contacts are unlimited*. The free plan is listed at 500 credits a month with no card, and paid plans are listed from £12 to £948 a month. Each text segment or WhatsApp message uses one credit, and Twilio also bills it on your own account, with no Purple markup.

See Purple Engage pricing

When is Bloom Intelligence the better choice?

When one of these describes your venues, going by what Bloom Intelligence's own site says.

You run restaurants on Toast or Revel and want POS spend, online orders from Olo and reservations from OpenTable or Tock on one guest profile. 2
You want AI replies to reviews across Google, Yelp, Facebook and Tripadvisor. 1 2
You want Google and Meta ads and a restaurant website run from the same guest data. 1
You want the setup done for you: their onboarding is white-glove. 1

Where Bloom Intelligence is ahead

AI replies to reviews across Google, Yelp, Facebook and Tripadvisor. 1 2Purple Engage:Engage does not reply to reviews. It sends review requests to every guest after a recorded visit, with no score gating and nothing offered in return.
Online ordering data from Olo, GloriaFood and Onysis. 2Purple Engage:Engage has no Olo, GloriaFood or Onysis connector. Other systems can send data through the public REST API, signed webhooks or CSV files over SFTP.
Google and Meta ads, and a restaurant website built from guest data. 1Purple Engage:Paid ad audiences are Facebook and Instagram audiences of guests whose consent allows ads, with a person approving each campaign and its fee. A pilot the Purple team sets up with you.Engage builds no websites.

When is Purple Engage the better choice?

When one of these describes your venues.

You want each campaign measured against a held-back group (5% of every new campaign and journey by default): the extra share of guests who came back, booked or bought, with a 95% range and gross sales for each group.
You run a till other than Toast or Revel. Engage reads sales from Square, Lightspeed X-Series, Epos Now, Loyverse and Oracle Simphony, and checks offer codes at Toast and Lightspeed K-Series.
You run hotels. Stays from Mews and apaleo land on the guest record, and a hotel checkout can start a journey.
You want WhatsApp campaigns as well as email and SMS, sent through your own Twilio account.
You want published prices on credits rather than per location: pay for what you send, with unlimited* contacts and a free plan.

How do you switch from Bloom Intelligence to Purple Engage?

Switching from Bloom Intelligence: what changes, step by step.

Moving from Bloom Intelligence

There is no ready-made Bloom Intelligence connector. Bring guests in by CSV import, CSV over SFTP, the public API or Zapier where Bloom can export them.
On Toast, Engage checks offer codes live at the till. Toast sales are not one of the till feeds Engage reads onto the guest record.

Create your venues in Engage, or connect Purple WiFi, Cisco Spaces, Cisco Meraki or Juniper Mist.
Import your contacts by CSV. Engage records which channels each contact's consent covers and who attested to it.
Connect your till, booking system or PMS, so spend, bookings and stays land on the guest record. Visits come from a connected WiFi system.
Set up your own sending domain for email, and your own Twilio account for SMS and WhatsApp.
Rebuild your automations as journeys by hand. Campaigns your AI team stages hold back 5% of guests, so your first one can be measured against a held-back group.

Questions

Is Purple Engage an alternative to Bloom Intelligence?

For guest data, email, SMS, WhatsApp, journeys, offers and measurement, yes. Bloom also replies to reviews with AI, runs Google and Meta ads and builds restaurant websites. Engage does not reply to reviews or build websites, and its paid ad audiences are a pilot. 1

How do Bloom Intelligence and Purple Engage measure a campaign?

Bloom's site says it counts return visits at the POS and matches them to the campaign. Engage, compares guests sent a campaign with guests held back on purpose, and shows the extra share who came back, booked or bought, with a 95% range. The held-back group is what separates the guests a campaign brought back from the ones who would have come anyway. 1 2

Does Purple Engage need Purple WiFi?

No. Engage works with Purple WiFi, Cisco Spaces, Cisco Meraki and Juniper Mist, and venues can also be created in Engage without any of them.

Where do these facts come from?

Every statement about Bloom Intelligence on this page comes from bloomintelligence.com, read on 15 October 2026. Each source below lists the words we relied on. Purple Engage facts come from our own product pages.

Bloom Intelligence home pagehttps://bloomintelligence.com/The AI restaurant marketing platform that turns every guest into revenue.It builds one guest profile from WiFi, POS, online ordering, reservations, website,Verified guest records across 1,000+ restaurants.Every review answered in minutes, in your brand's voiceruns Google and Meta ads and counts only revenue matched to real ordersreviews pile up across Google, Yelp, Facebook and TripadvisorYour website is built from real guest dataIt is white-glove.Workflows start on a guest’s 1st, 2nd, 3rd or 4th visit,or as they enter or leave an audiencethen send multi-step surveys and branch on how the guest respondsBloom watches each guest’s visit pattern and flags the ones who are drifting.Every return visit is counted at the POS.Campaigns that write, send, and optimize themselves, 24/7now rolling out in betaAccessed 15 October 2026
Bloom Intelligence integrationshttps://bloomintelligence.com/integrations/POS systems (Toast, Revel)online ordering platforms (Olo, GloriaFood)reservation systems (OpenTable, Tock)AI-generated responses in brand voice, auto-publish or approval workflowWiFi infrastructure (Cisco Meraki, UniFi, Datto)Bloom builds custom integrations for platforms not included in the standard integration library.Twilio powers Bloom's SMS infrastructureBehavioral trigger SMS: at-risk, birthday, win-back, VIPGuest return matched to campaign, items purchasedZapier connects Bloom to thousands of additional appsBloom integrates with Olo, GloriaFood, Onysis, and other online ordering platformsAccessed 15 October 2026
Bloom Intelligence pricinghttps://bloomintelligence.com/pricing/Prices are per location per month.Bloom Intelligence costs $105, $160 or $220 per location per month billed annually,or $115, $175 or $235 billed monthlyBoth are on a contract.Multi-location groups pay as little as $70 per location per month.Every plan can be cancelled anytime in the first 90 days.Unlimited email sends at no extra costEmail and SMS automationBilled annually at $1,260 · $115 billed monthlyBilled annually at $1,920 · $175 billed monthlyBilled annually at $2,640 · $235 billed monthlyAccessed 15 October 2026

Purple Engage sources

See Purple Engage on your own venues

The free plan is listed at 500 credits a month, with unlimited* contacts and no card needed.

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Purple Engage vs Bloom Intelligence

Bloom Intelligence or Purple Engage: which fits your venue?

How do Bloom Intelligence and Purple Engage compare, feature by feature?

How are Bloom Intelligence and Purple Engage priced?

Bloom Intelligence

Purple Engage

When is Bloom Intelligence the better choice?

Where Bloom Intelligence is ahead

When is Purple Engage the better choice?

How do you switch from Bloom Intelligence to Purple Engage?

Moving from Bloom Intelligence

Questions

Where do these facts come from?

Purple Engage sources

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See Purple Engage on your own venues