Comparison

Purple Engage vs Aislelabs

Aislelabs and Purple Engage compared on guest WiFi capture, footfall analytics, messaging, offers, measurement and pricing. Every statement about Aislelabs comes from its own website and links to its source.

Last checked October 15, 2026

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Aislelabs or Purple Engage: which fits your venue?

Choose Aislelabs if you want foot traffic, dwell time and live occupancy for everyone who walks in, not only guests who sign in, across shopping centers, airports or mixed-use properties. 9

Choose Purple Engage if you want offers redeemed at the POS, WhatsApp campaigns, and each campaign measured against a held-back group with prices published on the site.

How do Aislelabs and Purple Engage compare, feature by feature?

Checked on aislelabs.com on October 15, 2026. The Aislelabs column says only what its own pages state, each with a numbered source. Where its site does not mention something, the cell says “Not listed on their site”, which is not the same as “No”.

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Aislelabs and Purple Engage, feature by feature, checked October 15, 2026
Feature	Aislelabs	Purple Engage
Guest WiFi capture	A branded guest WiFi portal (Aislelabs Connect), with sign-in by email, social, SMS, WhatsApp and more. 9	Every guest WiFi sign-in becomes a contact with a visit history, from Purple WiFi, Cisco Spaces, Cisco Meraki or Juniper Mist.Also runs without Purple WiFi: venues can be created in Engage.
Foot traffic, dwell and occupancy	Footfall, dwell time, zones and live occupancy from every detected device (Aislelabs Flow), plus people counter integrations. 9	No people counting, dwell time or occupancy. Visits come from WiFi sign-ins, so they are a lower bound.
POS integrations	Not listed on their site	Sales from Square, Lightspeed X-Series, Epos Now, Loyverse and Oracle Simphony.Toast and Lightspeed K-Series check offer codes at the POS.
Offers redeemed at the POS	Smart coupons, with redemption tracked back to the visit. Redemption at the POS is not listed on their site. 2	Codes pushed into Lightspeed X-Series and Shopify, checked live at Toast and Lightspeed K-Series, and read back from Square, Epos Now, Loyverse and Oracle Simphony sales. A pilot the Purple team sets up with you.
Table bookings	Not listed on their site	No native bookings.Booking data from ResDiary, and a completed booking can start a journey.
Hotel PMS	Not listed on their site	Mews and apaleo: stays land on the guest record, and a hotel checkout can start a journey.
Email marketing	Visit-triggered email (Aislelabs Marketing), with branded, reusable templates and scheduled sends. 2	A drag-and-drop builder on a brand kit, a send preview with exclusions by reason, A/B tests and journeys.
SMS	SMS campaigns to opted-in guests, through providers such as Infobip, Route, Plivo and Ducont. 2 3	Through your own Twilio account, at Twilio's price with no Purple markup, and one credit a segment.
WhatsApp	WhatsApp is listed as a way to sign in to the WiFi portal. Their marketing product reaches guests by email and SMS; WhatsApp campaigns are not listed on their site. 2 9	Template campaigns through your own Twilio account, at one credit a message. No marketing templates to US numbers, which Meta has paused.
Automated journeys	Branching journeys triggered by visits and profile data, such as a first-visit welcome or a win-back. 2	Started by a WiFi visit, a purchase, a completed booking, a hotel checkout, a birthday and more, with split paths and held-back groups.
Loyalty	Connects to your own loyalty program. 4	No points or stamps loyalty.Rewards are single-use vouchers with caps, a cooldown and a budget.
Review management	Smart reviews: happy guests are sent to public review sites, and unhappy ones to your team first. 2	A “leave a review” button on surveys, shown to every respondent.Review requests to every guest after a recorded visit, by email or text, with no score gating and nothing offered in return.
Guest surveys	Native surveys built into the WiFi sign-in. 9	16 question types, with answers written to the guest profile and NPS tags.
Results against a held-back group	Campaign reporting with opens, clicks and return visits, attributed to campaigns. A held-back group is not listed on their site. 2 9	The extra share of guests who came back, booked or bought against a held-back group, with a 95% range and sales for each group. “Not measured yet” when fewer than 50 are held back.
AI assistant	Flow AI, a rebuilt analytics platform, with AI enhancements planned for 2026. 5	An AI team that raises ideas every night and stages work for a person to approve. By default, nothing is sent until a person approves it.
MCP server	A remote MCP server that lets AI tools such as Claude read WiFi and location analytics. 6	A remote MCP server: a scoped key can read, draft and ask for approval. No scope can send.
Public API	An API for report data, with real-time or scheduled export. 7	A public REST API with 31 paths and 14 scopes, and signed webhooks.

How are Aislelabs and Purple Engage priced?

Aislelabs

Aislelabs does not list prices. Its pricing page describes three bundles and three standalone products, each with a request for pricing, and says the price depends on venue type, access points, locations, modules, integrations and support. 8

Their comparison with Purple says there is no hardware cost, because Flow runs on the access points a venue already has. 9

Purple Engage

Purple Engage publishes its prices. You pay for credits, the monthly usage unit, and contacts are unlimited*. The free plan is listed at 500 credits a month with no card, and paid plans are listed from $16 to $1,280 a month. Each text segment or WhatsApp message uses one credit, and Twilio also bills it on your own account, with no Purple markup.

See Purple Engage pricing

When is Aislelabs the better choice?

When one of these describes your venues, going by what Aislelabs' own site says.

You need foot traffic, dwell time, heatmaps and live occupancy across a shopping center, airport or mixed-use property, including visitors who never sign in. 1 9
You want people counter data alongside WiFi: their comparison lists Axper, Cloudvue, Xandar Kardian and Xovis. 9
You want to sell sponsorship and ad placements on the WiFi portal, including video and audio ads. 9
You want to buy through an MSP, VAR or telco. 2

Where Aislelabs is ahead

Footfall, dwell time, zones and live occupancy from every detected device, not only guests who sign in. 9Purple Engage:Engage does no people counting and reports no dwell time or occupancy.Visits come from WiFi sign-ins, so they are a lower bound.
Sponsorship and ad placements on the WiFi portal, including video and audio ads. 9Purple Engage:Engage sells no advertising on the WiFi portal.Paid ad audiences are Facebook and Instagram audiences of guests whose consent allows ads, with a person approving each campaign and its fee. A pilot the Purple team sets up with you.
Hotspot 2.0 and Passpoint access as part of the portal product. 9Purple Engage:Engage runs no network access itself. It reads sign-ins from Purple WiFi, Cisco Spaces, Cisco Meraki and Juniper Mist.

When is Purple Engage the better choice?

When one of these describes your venues.

You want each campaign measured against a held-back group (5% of every new campaign and journey by default): the extra share of guests who came back, booked or bought, with a 95% range and gross sales for each group.
You want offers redeemed at the POS: codes pushed into Lightspeed X-Series and Shopify, checked live at Toast and Lightspeed K-Series, or read back from Square, Epos Now, Loyverse and Oracle Simphony sales.
You want WhatsApp campaigns as well as email and SMS, sent through your own Twilio account.
You want an AI team that raises ideas every night and stages work for a person to approve: by default, nothing is sent until a person approves it.
You want published prices: pay for what you send, with unlimited* contacts and a free plan.

What does Aislelabs' comparison with Purple say?

Aislelabs publishes its own comparison with Purple, about Purple's guest WiFi and its analytics. It does not name Purple Engage, the marketing platform described on this site. Here are the rows that bear on Purple Engage, and where it stands, including the rows Aislelabs has right. 9

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Topic	Their page says about Purple	What Purple Engage does
Who gets counted	“Guests who connect. Footfall is based on WiFi connection rates” 9	Correct for Engage too. Its visits come from WiFi sign-ins, so they are a lower bound, and Engage does no people counting.
Live occupancy, dwell and journeys	“Not available” 9	Correct. Engage reports no occupancy, dwell time, heatmaps or movement between zones.
People counter integration	“Not available” 9	Correct. Engage connects to no people counters.
Campaign monitoring and attribution	“Journey and campaign reporting” for Purple, against return visits attributed to campaigns for Aislelabs. 9	Engage compares guests sent a campaign with guests held back on purpose and shows the extra share who came back, booked or bought, with a 95% range. The AI team holds back 5% of the email campaigns it stages.A count of guests who came back after a campaign includes the ones who would have come back anyway. The held-back group is what separates the two.
Visit-triggered email and SMS	“Email and SMS from the portal” 9	Journeys started by a WiFi visit, a purchase, a completed booking, a hotel checkout, a birthday and more, by email, SMS and WhatsApp.
Portal surveys	“Paid add on” 9	Engage has its own surveys: 16 question types, with answers written to the guest profile and NPS tags.
Sponsorship and ad monetization	“Not available” 9	Correct. Engage sells no advertising on the WiFi portal.

How do you switch from Aislelabs to Purple Engage?

Switching from Aislelabs: what changes, step by step.

Moving from Aislelabs

There is no ready-made Aislelabs connector. Bring guests in by CSV import, CSV over SFTP, the public API or Zapier where Aislelabs can export them.
If your access points are Cisco Meraki or Juniper Mist, or you use Cisco Spaces, Engage reads WiFi sign-ins from them directly.

Create your venues in Engage, or connect Purple WiFi, Cisco Spaces, Cisco Meraki or Juniper Mist.
Import your contacts by CSV. Engage records which channels each contact's consent covers and who attested to it.
Connect your POS, booking system or PMS, so spend, bookings and stays land on the guest record. Visits come from a connected WiFi system.
Set up your own sending domain for email, and your own Twilio account for SMS and WhatsApp.
Rebuild your automations as journeys by hand. Campaigns your AI team stages hold back 5% of guests, so your first one can be measured against a held-back group.

Questions

Is Purple Engage an alternative to Aislelabs?

For guest marketing, offers and campaign measurement, yes. For foot traffic, dwell time and occupancy, no: Aislelabs Flow counts every detected device, and Engage does no people counting. 9

Does Purple Engage count people who do not sign in to the WiFi?

No. Engage's visits come from WiFi sign-ins, so they are a lower bound on everyone who came in. What Engage measures is what a campaign changed: the extra share of guests who came back, booked or bought against a group held back on purpose.

Can I use Purple Engage and Aislelabs together?

Yes. There is no ready-made Aislelabs connector: bring contacts in through CSV import, CSV over SFTP, the public API or Zapier where Aislelabs can export them.

Where do these facts come from?

Every statement about Aislelabs on this page comes from aislelabs.com, read on October 15, 2026. Each source below lists the words we relied on. Purple Engage facts come from our own product pages.

Aislelabs home pagehttps://www.aislelabs.com/Industry-specific marketing and analytics solutions powered by WiFi and people counter dataTrusted Globally, From Shopping Centers to AirportsDwell times and traffic counts are critical insights for the leasing teamAccessed October 15, 2026
Aislelabs Marketinghttps://www.aislelabs.com/products-marketing/Buy from Aislelabs, an MSP, VAR or telco.Issue targeted offers and track redemption back to the visit.Branded, reusable templates and scheduled sends, with sender authentication.Time-sensitive messages to opted-in guests, with delivery and response reporting.It reaches guests by email and SMSBranching, rule-based journeys that trigger on visits and profile data, then run themselves.Send happy guests to public review sites and hear from unhappy ones first.Campaign reporting shows opens, clicks and return visits.Accessed October 15, 2026
Aislelabs SMS marketing and authenticationhttps://www.aislelabs.com/features/sms-marketing-and-authentication/integrate with leading SMS providers like Infobip, Route, Plivo, and Ducont.Accessed October 15, 2026
Aislelabs loyalty programs integrationhttps://www.aislelabs.com/features/loyalty-programs-integration/Connect your loyalty program to drive repeat visits and engagementAccessed October 15, 2026
Aislelabs Flow AIhttps://www.aislelabs.com/flow-ai/planned AI enhancements in 2026Accessed October 15, 2026
Aislelabs Model Context Protocol (MCP)https://www.aislelabs.com/features/model-context-protocol-mcp/MCP enables AI tools like Claude to securely access WiFi and location analyticsDocumentation for Aislelabs’ remote MCP server is availableAccessed October 15, 2026
Aislelabs APIhttps://www.aislelabs.com/features/api/Easily access report data through API with multiple endpoints for different dashboard elements.Choose real-time or scheduled data exportAccessed October 15, 2026
Aislelabs pricinghttps://www.aislelabs.com/pricing/Request PricingPricing depends on factors such as venue type, number of access pointsAccessed October 15, 2026
Aislelabs vs Purple (Aislelabs' own comparison)https://www.aislelabs.com/aislelabs-vs-purple/Three separate products sharing one visitor identity, sold standalone or bundled.Footfall from every device detected in the venue, with traffic patterns and live occupancy.Dwell time by zone, floor and venue, with heatmaps and journey mapping.Axper, Cloudvue, Xandar Kardian, XovisYes. Including video and audio adsThere is no hardware cost, since Flow runs on the access pointsA branded guest WiFi portal turns each sign in into a consented, contactable profile.Email, social, SMS, WhatsApp, username and password, custom forms, room or folio numberNative, built into the sign in flowCampaign monitoring and reporting, attributed to return visitsMeasured from every device detected, with dwell time and journey between zones.Certificate based 802.1X/WPA2-Enterprise, 14 to 365 day accessAislelabs vs Purple: WiFi Analytics and MarketingPurple is a capable guest WiFi platformGuests who connect. Footfall is based on WiFi connection ratesNot availableJourney and campaign reportingEmail and SMS from the portalPaid add onAccessed October 15, 2026

Purple Engage sources

See Purple Engage on your own venues

The free plan is listed at 500 credits a month, with unlimited* contacts and no card needed.

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Purple Engage vs Aislelabs

Aislelabs or Purple Engage: which fits your venue?

How do Aislelabs and Purple Engage compare, feature by feature?

How are Aislelabs and Purple Engage priced?

Aislelabs

Purple Engage

When is Aislelabs the better choice?

Where Aislelabs is ahead

When is Purple Engage the better choice?

What does Aislelabs' comparison with Purple say?

How do you switch from Aislelabs to Purple Engage?

Moving from Aislelabs

Questions

Where do these facts come from?

Purple Engage sources

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